Contemporary marketing plus / Louis E. Boone, David L. Kurtz.
Material type: TextPublication details: Fort Worth, Tex : Dryden Press, c1995.Edition: 8th edDescription: xxxii, 737p. : col. ill. ; 28 cmISBN:- 0030976014
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20060120 | HF5415.2 | Available | apd | 38161 |
Glossary : p. G1 - G8. References : p. N1 - N16.