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Basic marketing research / Gilbert A. Churchill Jr., Tom J. Brown, Tracy A. Suter.

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Material type: Text

TextPublication details: Australia : South-Western/Cengage Learning, c2010.Edition: 7th edDescription: xxvi, 594 p. : ill. ; 29 cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Vol info	Status	Notes	Date due	Barcode
Books	Ladislao N. Diwa Memorial Library Room Use Section	20120918			HF5415.2	Available	nejavier		73286

Includes access code for free 4 month subscription to InfoTrac college edition, the online library (http://www.qualtrics.com/basic).