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003 | OSteng | ||
005 | 20230822134643.0 | ||
008 | 170503s19uu xx 00 eng d | ||
040 | _cCvSU Main Campus Library | ||
041 | 0 | _aeng | |
082 | 0 | 4 |
_a302.23 _bSo6 2016 |
100 | 0 |
_aSoriano, Raven S. _eauthor _920883 |
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245 | 1 | 0 |
_aDigital media literacy and facebook utilization of selected students in Cavite State University -- Main Campus / _cby Raven S. Soriano and Natasha Nicole N. Tindan. |
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_aIndang, Cavite : _c2016. _bCavite State University- Main Campus, |
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_axv, 83 pages : _billustrations ; _c28 cm. |
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_2rdacontent _atext |
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_2rdamedia _aunmediated |
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_2rdacarrier _avolume |
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500 | _aThesis (AB Journalism) Cavite State University | ||
504 | _aIncludes bibliographical references. | ||
508 | _aCollege of Arts and Science (CAS) | ||
520 | 3 | _aSORIANO, RAVEN S. and TINDAN, NATASHA NICOLE N. Digital Media Literacy and Facebook Utilization of Selected Students in Cavite State University- Main Campus. Undergraduate Thesis. Bachelor of Arts in Journalism. Cavite State University. Indang, Cavite. April 2016. Adviser: Ms Racquel G. Agustin. The study was conducted at Cavite State University, Indang, Cavite from\ November 2015 to March 2016. This study aimed to: (1) identify the level of digital media literacy of the participants; (2) identify their level of Facebook utilization; and (3) determine the relationship between their digital media literacy and their Facebook utilization. The research used descriptive survey method and sample was identified through stratified simple random sampling with proportional allocation. A total of 864 students with Facebook accounts were asked to answer the survey questionnaire. Statistical measures applied were frequency counts, percentage formula, and chi-square test for independence. Participants had a high level of digital media literacy and low level of Facebook utilization. It can be concluded that participants have a medium level of digital media literacy in terms of technical skills of accessibility on Facebook. They mostly have access on Facebook through mobile phones, uploading photos of themselves and publishing videos of friends. In terms of critical understanding skills; analyzing and evaluating digital content, participants had low level of digital media literacy while in communicative abilities in creation, reflection, and action on digital contents, they had high level of digital media literacy. Facebook utilization results showed that participants had high level of frequency of usage but low level of frequency of activities done on Facebook. For the relationship between the level of digital media literacy and level of Facebook utilization, results showed that there was a highly significant relationship between the two variables. The high level of digital media literacy of the participants had a significant relationship with their low level of Facebook utilization. This means that participants meet the needed competencies to be digital media literate but is not highly capable of applying these competencies when utilizing their Facebook accounts in terms of activities done on Facebook. | |
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_cSubmitted copy to the University Library. _d02/14/2017 _eT-6212 |
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_aMedia literacy _91387 |
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_aFacebook _920884 |
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_92381 _aBachelor of Arts in Journalism |
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_aTindan, Natasha Nicole N. _920885 _eauthor |
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_aAgustin, Racquel G. _92977 _eadviser |
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_uhttp://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=b08319e712ae4bc2cb3ac3e2269f568c _yClick here to view thesis abstract and table of contents |
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_2ddc _cMAN |
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_c10152 _d10152 |