000			00857nam a2200265 4500
003			OSt
005			20210303102030.0
008			210303b ||||| |||| 00| 0 eng d
020			_a193144207x
050			_aHF5415 _bEv1 2002
100			_94567 _aEvans, Joel R.
245			_aMarketing : _bmarketing in the 21st century / _cJoel R. Evans, Barry Berman.
250			_a8th ed.
260			_aCincinnati, Ohio : _bAtomic Dog Pub., _cc2002.
300			_axxxi, 687 p. : col. ill. ; 27 cm.
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
500			_aGlossary : p. A25 - A29.
504			_aIncludes bibliographical references and index.
541			_cDonated by Ohio State University _e21568 _ncopy 3
650		0	_9366 _aMarketing
700			_94568 _aBerman, Barry
942			_2ddc _cBK
999			_c16957 _d16957