000 00825 a2200265 4500
003 OSt
005 20210221042218.0
008 210218b ||||| |||| 00| 0 eng d
020 _a013012771X
050 _aHF5415
_bAr5 2000
100 _93808
_aArmstrong, Gary
245 _aMarketing :
_ban introduction /
_cGary Armstrong, Philip Kotler.
250 _a5th ed.
260 _aUpper Saddle River, N. J. :
_bPrentice Hall,
_cc2000.
300 _axxvii, 575p.+ : col. ill. ; 25 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aGlossary : p. G1 - G12.
504 _aReferences : p. N1 - N22. Includes bibliography and index.
541 _e65027
_ncopy 2
650 0 _9366
_aMarketing
700 _93774
_aKotler, Philip
942 _2lcc
_cBK
999 _c18382
_d18382