000 | 00825 a2200265 4500 | ||
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003 | OSt | ||
005 | 20210221042218.0 | ||
008 | 210218b ||||| |||| 00| 0 eng d | ||
020 | _a013012771X | ||
050 |
_aHF5415 _bAr5 2000 |
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100 |
_93808 _aArmstrong, Gary |
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245 |
_aMarketing : _ban introduction / _cGary Armstrong, Philip Kotler. |
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250 | _a5th ed. | ||
260 |
_aUpper Saddle River, N. J. : _bPrentice Hall, _cc2000. |
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300 | _axxvii, 575p.+ : col. ill. ; 25 cm. | ||
336 |
_2rdacontent _atext |
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337 |
_2rdamedia _aunmediated |
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338 |
_2rdacarrier _avolume |
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500 | _aGlossary : p. G1 - G12. | ||
504 | _aReferences : p. N1 - N22. Includes bibliography and index. | ||
541 |
_e65027 _ncopy 2 |
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650 | 0 |
_9366 _aMarketing |
|
700 |
_93774 _aKotler, Philip |
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942 |
_2lcc _cBK |
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999 |
_c18382 _d18382 |