000 00804nam a2200253 4500
003 OSt
005 20210218104149.0
008 210218b ||||| |||| 00| 0 eng d
020 _a0324221924
050 _aHF5415
_bB64 2005
100 _94057
_aBoone, Louis E.
245 _aContemporary marketing 2005 /
_c Louis E. Boone and David L. Kurtz.
260 _aAustralia :
_bThomson,
_cc2005.
300 _ali, 599p. : col. ill. ; 27 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aGlossary : p. G1 - G14.
504 _aIncludes bibliographical references and index.
541 _cDonated by Ohio State University
_e51247
_ncopy 1
650 0 _9366
_aMarketing
700 _94059
_aKurtz, David L.
942 _2lcc
_cBK
999 _c18679
_d18679