000 00717nam a2200229 a 4500
003 OSt
005 20210226010027.0
008 060914s19uu xx 00 eng d
020 _a0395629659
040 _cCvSU Main Campus Library
050 _aHF5415
_bP93 1993
100 0 _aPride, William M.
_94356
245 1 0 _aMarketing :
_bconcepts and strategies /
_cWilliam M. Pride, O. C. Ferrell.
250 _a8th ed.
260 0 _aBoston :
_bHoughton Mifflin,
_cc1993.
300 _axxvii, 817p. : col. ill. ; 24 cm.
500 _aGlossary : p. G1 - G20.
541 _cDonated by Ohio State University
_d01/20/2006
_e21588
_ncopy 2
650 0 _aMarketing
_9366
700 _aFerrell, O. C.
_94357
942 _2lcc
_cBK
999 _c24181
_d24181