000 00531nam a2200169 a 4500
005 20201029161541.0
008 070830s19uu xx 00 eng d
020 _a0030976014
100 1 0 _aBoone, Louise E.
245 1 0 _aContemporary marketing plus /
_cLouis E. Boone, David L. Kurtz.
250 _a8th ed.
260 0 _aFort Worth, Tex :
_bDryden Press,
_cc1995.
300 _axxxii, 737p. : col. ill. ; 28 cm.
500 _aGlossary : p. G1 - G8. References : p. N1 - N16.
650 _aMarketing.
700 1 _aDavid, Kurtz L.
999 _c24435
_d24435