| 000 | 00878nam a2200265 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220609083920.0 | ||
| 008 | 060829s19uu xx 00 eng d | ||
| 020 | _a0131018612 | ||
| 050 |
_aRUS HF5415 _bK84 2004 |
||
| 100 | 0 |
_aKotler, Philip _93774 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a10th ed. | ||
| 260 | 0 |
_aUpper Saddle River, N. J. : _bPrentice Hall, _cc2004. |
|
| 300 |
_axxix, 661 pages : _bcolor illustrations ; _c28 cm |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
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| 500 | _aGlossary : p. G1 - G11. References : p. R1 - R30. | ||
| 541 |
_cDonated by Ohio State University _e21028 |
||
| 541 |
_cDonated by Ohio State University _e56187 _ncopy 2 |
||
| 650 | 0 |
_aMarketing _9366 |
|
| 700 |
_aArmstrong, Gary _93808 |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c25545 _d25545 |
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