000 00763nam a22002417a 4500
003 OSt
005 20230310062541.0
008 210413b ||||| |||| 00| 0 eng d
020 _a0130162051
050 _aHF5823
_bW46 1992
100 _95832
_aWells, William
_eauthor
245 _aAdvertising :
_bprinciples and practices /
_cby William Wells, John Burnett and Sandra Moriarty.
260 _aEnglewood Cliffs, N. J :
_bPrentice Hall,
_c1992.
300 _axxv, 692 pages :
_billustrations ;
_ccm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
541 _e8893
650 0 _aAdvertising
_92528
700 _95833
_aBurnett, John
_eauthor
700 _95834
_aMoriarty, Sandra
_eauthor
942 _2lcc
_cBK
999 _c26672
_d26672