000 01910nam a22003257a 4500
003 OSt
005 20240717090513.0
008 210424b ||||| |||| 00| 0 eng d
020 _a9781259060663
020 _a1259060667
040 _cCvSU Main Campus Library
_erda
041 _aeng
050 _aHF5429
_bL57 2014
100 _aLevy, Michael
_eauthor
_96381
245 _aRetailing management /
_cMichael Levy, Barton A. Weitz, Dhruv Grewal.
250 _aNinth edition.
260 _aNew York, NY :
_bMcGraw-Hill Education,
_cc2014.
300 _axxxiii, 670 pages :
_bcolor illustrations, color maps ;
_c29 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references (pages 622-644) and indexes
505 _aPart 1. The world of retailing -- Introduction to the world of retailing -- Types of retailers -- Multichannel retailing -- Customer buying behavior -- Part 2. Retailing strategy -- Retail market strategy -- Financial strategy -- Retail locations -- Retail site location -- Human resource management -- Information systems and supply chain management -- Customer relationship management -- Part 3. Merchandise management -- Managing the merchandise planning process -- Buying merchandise -- Retail pricing -- Retail communication mix -- Part 4. Store management -- Managing the store -- Store layout, design and visual merchandising -- Customer service -- Appendix. Starting your own retail business -- Part 5. Cases.
541 _aFund 164
_bBELVIEW Co., Inc.
_cPurchased
_dNovember 07, 2017
_e77452
_fnej
_hPHP 2835.00
_p2017-10-1153
_q2017-1-0821
_ncopy 1
541 _aFund 164
_bNew Century Books
_cPurchased
_e76119
_h3925
_ncopy 2
650 0 _94969
_aRetail trade
_xManagement
700 _94895
_aWeitz, Barton A.
_eauthor
700 _97644
_aGrewal, Dhruv
_eauthor
942 _2lcc
_cBK
999 _c33648
_d33648