000 | 00975cam a2200277 a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20240226142813.0 | ||
008 | 950616s1996 njua b 001 0 eng | ||
020 | _a0131902083 | ||
050 | 0 | 0 |
_aHF5415 _bK84 1996 |
100 |
_aKotler, Philip _93774 _eauthor |
||
245 | 1 | 0 |
_aPrinciples of marketing / _cby Philip Kotler and Gary Armstrong. |
250 | _a7th ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1996. |
||
300 |
_a1 v. (various pagings) : _bill. (some col.) ; _c28 cm. |
||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
504 | _aIncludes bibliographical references and index. | ||
541 |
_cDonated by Ohio State University _e49080 |
||
650 | 0 |
_aMarketing _9366 |
|
700 |
_aArmstrong, Gary _93808 _eauthor |
||
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
999 |
_c63310 _d63310 |