EggXPRESS /

Arca, Via Danille V.

EggXPRESS / by Via Danille V. Arca, Renz Marion N. Barrientos and Lian A. Covero. - Indang, Cavite : Cavite State University- Main Campus, 2015. - xxi, 71 pages : illustrations ; 28 cm.

Enterprise Development Project (BS Business Management--Marketing Management) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

ARCA, VIA DANILLE V., BARRIENTOS, RENZ MARION N., COVERO, RHEY LLAN A., EggXPRESS. Entrepreneurial Development Project. Bachelor of Science in Business Management, major in Marketing Management. Cavite State University, Indang, Cavite. April 2015. Adviser: Prof. Maria Corazon A. Buena.

A three- month entrepreneurial development project was conducted in Cavite State University in Indang, Cavite from November 11, 2014 to February 22, 2015. The project aimed to determine the capability of the students in applying their gained knowledge, skills and theories in business management to the actual business operation.

Specifically, it aimed to: (1) determine the profitability of producing varieties of omelette, (2) develop marketing strategies for omurice, wrap omelette, and pizza omelette; and (3) identify the problems encountered in operating a food business and recommend solutions to the identified problems.

The operation and responsibilities of the project were equally shared and performed by the entrepreneurs. The project covered the functional management areas such as planning, organization, controlling, leading, production, marketing, and finance.

The activities and operations of these functional areas were performed by the entrepreneurs under a partnership type of ownership. Through this project, the students were able to apply their knowledge, skills and techniques in business Operation. By conducting this project, the entrepreneurs gained knowledge and skills in actual business operation such as implementation of business strategies, decision making, organizing, and customer relations. Data and other information pertaining to entrepreneurial development project were gathered through actual experiences, operations, and observations.

A starting capital of P30, 000.00 which was equally shared by the entrepreneurs was utilized to start the business. During the conduct of the business, the entrepreneurs encountered problems on inaccessibility of the business location to its target market, shortage of daily supply to accommodate all customers, and large amount of leftovers during afternoon.

For the three-month period, the enterprise generated a total sales of P88, 598.00; cost of food sales amounting to P50, 620.58; and gross income of P37, 977.42. After deducting the total operating expenses, a net income of P26, 500.35 was earned from the operations.



Business enterprises

338.7 / Ar2 2015
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