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Marketing : foundations and functions /

Burrow, Jim

Marketing : foundations and functions / Jim Burrow, Steve Eggloand. - Cincinnati, Ohio : South-Western Pub., c1995. - xvii, 775p. : ill. ; 24 cm.

Includes bibliographical references.

ISBN: 0538625414 0538625465 (copy 1 Teacher's ed.)

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / B94 1995

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