Marketing management : an Asian perspective /
Kotler, Philip
Marketing management : an Asian perspective / Philip Kotler ... [et al.]. - Singapore : Prentice Hall, c1996. - xviii, 1055 p. : ill. ; 24 cm.
Includes references.
0132548976
Marketing--Management
Marketing--Management--Asia
HF5415.13 / M34 1996
Marketing management : an Asian perspective / Philip Kotler ... [et al.]. - Singapore : Prentice Hall, c1996. - xviii, 1055 p. : ill. ; 24 cm.
Includes references.
0132548976
Marketing--Management
Marketing--Management--Asia
HF5415.13 / M34 1996