The cultural dimension of international business /
Ferraro, Gary D.
The cultural dimension of international business / Gary P. Ferraro. - 2nd ed. - Englewood Cliffs, N. J. : Prentice Hall, c1990. - xi, 177 p. : ill. ; 23 cm.
Referenes : p. 164 - 171. Includes index.
0131460692
International business enterprises--Social aspects.
Intercultural communication.
Technical assistance--Anthropologial aspects.
The cultural dimension of international business / Gary P. Ferraro. - 2nd ed. - Englewood Cliffs, N. J. : Prentice Hall, c1990. - xi, 177 p. : ill. ; 23 cm.
Referenes : p. 164 - 171. Includes index.
0131460692
International business enterprises--Social aspects.
Intercultural communication.
Technical assistance--Anthropologial aspects.