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Common sense direct marketing /

Bird, Drayton

Common sense direct marketing / Drayton Bird. - 2nd ed. - London : Kogan Page, c1989. - 347p. : ill. ; 24 cm.

Includes index.

ISBN: 185091544x

Subjects--Geographic Terms:
Great Britain--Direct mail marketing

LC Class. No.: HF5415.126 / B53 1989

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