Economics performance of beauty in selected towns of Cavite /

Aboganda, Arlene S.

Economics performance of beauty in selected towns of Cavite / Arlene S. Aboganda. - Indang, Cavite : Cavite State University- Main Campus, 1998. - 37 pages : illustrations ; 28 cm.

Thesis (BSBM - - Economics) Cavite State University.

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

ABOGANDA, ARLENE S.,"Economic Performance of the Beauty Parlors in Selected Towns of Cavite", B.S. Thesis, Bachelor of Science in Business Management, major in Economics, Cavite State University, Indang,Cavite. April 1998. Adviser: Dr. Maria A. Ersando.

The study was conducted to determine the economic performance of the beauty parlors in selected towns of Cavite. Specifically, it aimed to describe the _ socio- economic characteristics of the respondents, describe the operation of the beauty parlors, determine the rate of return on investment and identify the problems that they encountered in the operation of the business.

Five municipalities in Cavite were selected through fish bowl technique as research areas for this study. These were Dasmarinas, General Trias, Indang, Mendez and Silang from which a total of 50 respondents were interviewed.

Majority of the respondents were between 29 to 35 years old who considered operating a beauty parlor as their major source of income.

Most of the owners of the beauty parlors have their own pricing strategy for particular type of services offered.

Respondents reported that the average monthly net income from operating a beauty parlor was P32,500.00 and 109 percent return on investment.

The most common problems were absenteeism of the employees and the ‘arrogance of the customers. Yet, 30 percent of the total respondents reported that they did not encounter major problems at all.



Economics

330 / Ab7 1998
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