Principles of marketing /

Kotler, Philip

Principles of marketing / Philip Kotler, Gary Armstrong. - 10th ed. - Upper Saddle River, N. J. : Prentice Hall, c2004. - xxix, 661 pages : color illustrations ; 28 cm

Glossary : p. G1 - G11. References : p. R1 - R30.

0131018612


Marketing

RUS HF5415 / K84 2004
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