Strategic management : concepts & cases /
Rothaermel, Frank T.
Strategic management : concepts & cases / Strategic management : concepts and cases. Frank T. Rothaermel. - McGraw-Hill International edition. - New York : McGraw-Hill Irwin, c2013. - 1 v. (various pagings) : illustrations ; 25 cm.
Includes index.
Strategy Analysis -- What is strategy and why is it important -- The Strategic management process -- External analysis: industry structure, competitive forces, and strategic groups -- Internal analysis: resources, capabilities, and activities -- Competitive advantage and firm performance -- STRATEGY FORMULATION -- Business strategy, differentiation, cost leadership and integration -- Business strategy, innovation and strategic entrepreneurship -- Corporate strategy, vertical integration and diversification -- Corporate strategy: acquisitions, alliances, and networks -- Global strategy: competing around the world -- Strategy Implementation -- Organizational design: structure, culture, and control -- Corporate governance, business ethics, and strategic leadership.
9780071317917
Strategic planning
Management
HD30.28 / R74 2013
Strategic management : concepts & cases / Strategic management : concepts and cases. Frank T. Rothaermel. - McGraw-Hill International edition. - New York : McGraw-Hill Irwin, c2013. - 1 v. (various pagings) : illustrations ; 25 cm.
Includes index.
Strategy Analysis -- What is strategy and why is it important -- The Strategic management process -- External analysis: industry structure, competitive forces, and strategic groups -- Internal analysis: resources, capabilities, and activities -- Competitive advantage and firm performance -- STRATEGY FORMULATION -- Business strategy, differentiation, cost leadership and integration -- Business strategy, innovation and strategic entrepreneurship -- Corporate strategy, vertical integration and diversification -- Corporate strategy: acquisitions, alliances, and networks -- Global strategy: competing around the world -- Strategy Implementation -- Organizational design: structure, culture, and control -- Corporate governance, business ethics, and strategic leadership.
9780071317917
Strategic planning
Management
HD30.28 / R74 2013