Out-of-the-box : marketing principles that work and make sense for marketing students, faculty, and practitioners /
Garrovillas, Eduardo P.
Out-of-the-box : marketing principles that work and make sense for marketing students, faculty, and practitioners / Eduardo P. Garovillas. - Mandaluyong City : Books Atbp Pub., c2013. - xxvi, 257 p. ; 22 cm.
References : p. 253-257.
9710412402
Marketing--Philippines
Marketing--Management--Philippines
HF5415.12 / G19 2013
Out-of-the-box : marketing principles that work and make sense for marketing students, faculty, and practitioners / Eduardo P. Garovillas. - Mandaluyong City : Books Atbp Pub., c2013. - xxvi, 257 p. ; 22 cm.
References : p. 253-257.
9710412402
Marketing--Philippines
Marketing--Management--Philippines
HF5415.12 / G19 2013