Hospitality sales and advertising /
Abbey, James R.
Hospitality sales and advertising / James R. Abbey. - Mich. : Educational Institute, c1989. - xii, 513 pages : illustrations ; 29 cm
Glossary : p. G500 - G507. Includes bibliographical references and index.
0866120483
Hospitality industry--Marketing.
Advertising--Hospitality industry.
TX911.3 / Ab1 1989
Hospitality sales and advertising / James R. Abbey. - Mich. : Educational Institute, c1989. - xii, 513 pages : illustrations ; 29 cm
Glossary : p. G500 - G507. Includes bibliographical references and index.
0866120483
Hospitality industry--Marketing.
Advertising--Hospitality industry.
TX911.3 / Ab1 1989