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A Training manual for development market research (DMR) investigators /

Epstein, T. Scarlett

A Training manual for development market research (DMR) investigators / by T. Scarlett Epstein, JAnet Gruber, Graham Mytton. - London : BBC World Service, c1991. - ix, 76p. : ill. ; 21 cm.

Bibliography : p. 72. Glossary : p. 73 - 76.

Subjects--Topical Terms:
Marketing research.
Development market research.

LC Class. No.: HF5415.3 / Ep8 1991

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