MJ's waffle and zagoo delight /

Legaspi, Milagros C.

MJ's waffle and zagoo delight / Milagros C. Legaspi and Joey P. Dilidili. - Indang, Cavite : Cavite State University- Main Campus, 2002. - xvi, 65 pages : illustrations ; 28 cm.

Enterprise development project (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

LEGASPI, MILAGROS C., DILIDILI JOEY P. MJ’s Waffle and Zagoo Delight. Enterprise Development Project. Bachelor of Science in Business Management, Major in Marketing, Cavite State University, Indang, Cavite. April 2002. Adviser: Dr. Maria A. Ersando.

An entrepreneurial Development Project was conducted at Barangay 1 San Gregorio Street, Indang Cavite from September 2001 to February 2002.

This study was conducted primarily to: 1) develop the students’ ability to manage a business; and 2) be able to apply business theories learned and at the same time gain practical experiences in business management.

Two marketing students managed the enterprise with an initial investment of P20,000.00. The said capital was used to purchase tools and equipment, raw materials and to finance the operating expenses of the project. The project was operated as an enterprise covering the Production, Marketing, and Finance aspects of management.

The authors identified some problems in the operation of M J’s Waffle and Zagoo Delight and formulated feasible solutions. One of the problems encountered by the M J’s Waffle and Zagoo Delight was the increasing price of the raw materials needed in
production. To solve the problem, the entrepreneurs looked for other supplies and raw materials sold at relatively cheaper price. For the four and half months of operation, the total sales amounted to P55,995.00.
The enterprise obtained the highest sales in the months of October and November due to the increase in the volume of the Mirienda prepared. The lowest sales were obtained in the months of January and February due to the cold temperature during these months.

The success of this project will enable the students to establish similar enterprise in the future.



Food manufacturing industry

658 / L52 2002
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