Cavite's homemade processed meat /

Banega, Aileeneth R.

Cavite's homemade processed meat / by Aileeneth R. Banega, Richelle G. Bartolata and Sheryl Joy P. Belen. - Indang, Cavite : Cavite State University- Main Campus, 2003. - viii, 50 pages : illustrations ; 28 cm.

Enterprise development project (B.S.B.M.--Agribusiness & Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

BANEGA, AILEENETH RODRIN; BARTOLATA, RICHELLE GONATO; AND BELEN SHERYL JOY PATAM, “Cavite’s Homemade Processed Meat Enterprise Development Project. Bachelor of Science in Business Management majors in Agribusiness and Marketing. Cavite State University. April 2003. Adviser, Mrs. Marilou P. Garcia.

An enterprise development project on production and marketing of processed meat products was conducted at Banaba, Cerca, Indang, Cavite from November 18, 2002 to March 8, 2003. Three (3) Business Management, Agribusiness and Marketing major students decided to invest a total of P 30,000.00 as initial capital for the project from a P10,000.00 individual share. The group named the project as Cavite’s Homemade Processed Meat.

Specifically, this study aimed to determine the profitability of meat products, describe the practices followed in processing and marketing of meat products; and serve as a training ground for students to develop and to enhance their skills and develop their potentials.

Data, results and information pertinent to the entrepreneurial project were gathered through actual production and marketing of the products.

The processed and sold meat products were pork tocino, skinless longganisa, meat patties, chicharon, and rebusabo. Of these products, skinless longganisa contributed the highest percentage of sales, which is 42.24%.

The product was marketed in Indang, Silang, and Dasmarinas, Cavite. The promotion method used in marketing the product was personal selling which involved direct delivery to the target markets. Payments of the buyer were cash on delivery basis,



Agribusiness management

338.1068 / B22 2003
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