Strategic management : text and cases /
Dess, Gregory G.
Strategic management : text and cases / Gregory G. Dess, Gerry McNamara, Alan B. Eisner, Seung-Hyun (Sean) Lee. - Ninth edition. International Student edition. - New York, NY : McGraw-Hill Education, c2019. - xliii, 433, c273 pages : color illustrations ; 25 cm - The McGraw-Hill Companies .
Includes indexes. "Printed in the Philippines."--Copyright page.
Strategic analysis -- Strategic management: creating competitive advantages -- Analyzing the external environment of the firm: creating competitive advantages -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible-resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
9789813158573 (pbk.)
Strategic planning
HD30.28 / D47s 2019
Strategic management : text and cases / Gregory G. Dess, Gerry McNamara, Alan B. Eisner, Seung-Hyun (Sean) Lee. - Ninth edition. International Student edition. - New York, NY : McGraw-Hill Education, c2019. - xliii, 433, c273 pages : color illustrations ; 25 cm - The McGraw-Hill Companies .
Includes indexes. "Printed in the Philippines."--Copyright page.
Strategic analysis -- Strategic management: creating competitive advantages -- Analyzing the external environment of the firm: creating competitive advantages -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible-resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
9789813158573 (pbk.)
Strategic planning
HD30.28 / D47s 2019