Starting a business all-in-one for dummies /

Allen, Kathleen R.

Starting a business all-in-one for dummies / by Kathleen R. Allen [and 18 others]. - 3rd edition. - Hoboken, NJ : John Wiley & Sons, Inc., c2022. - xx, 624 pages : illustrations ; 24 cm. - For dummies For dummies .

"6 books in one!"--Cover Includes index.

Moving from idea to reality -- Planning for your business -- Handling your finances -- Managing your business -- Marketing and promotion -- Staying in business.

"You don't have to be a wunderkind like Bill Gates or Mark Zuckerberg to start a successful business. With this new edition of Starting A Business All-in-One For Dummies, anyone can create a solid business plan, set the wheels in motion, and start making money. Work through the process of being a business owner with this complete resource: fine-tune your idea, scrape together the funding to get started, plan (and stick) to your budget, and keep moving forward with top-notch management and marketing. Dreaming of the entrepreneurial life? This handy guide will show you how it's done, all in plain English."--Back cover



9781119868569 (pbk)

2022933569


New business enterprises
Business planning
Small business--Management

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