Factors influencing consumers purchase intention to counterfeit apparels in Cavite /

Binauhan, Abegail N.

Factors influencing consumers purchase intention to counterfeit apparels in Cavite / by Abegail N. Binauhan, Chabie S. Roderno, and Jose Cyrille A. Galapate. - Indang, Cavite : Cavite State University- Main Campus, 2022 - xvii, 76 pages : illustrations ; 28 cm.

Thesis (Bachelor of Science in Business Management major in Marketing Management) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies (CEMDS) - Department of Management. College of Economics, Management and Development Studies (CEMDS) - Department of Management.


Consumer behavior
Clothing trade
Purchase intention

381.192 / B51 2022
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