MARC details
| 000 -LEADER |
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| fixed length control field |
04803nam a2200337 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230605140419.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
070430s19uu xx 00 eng d |
| 040 ## - CATALOGING SOURCE |
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| Transcribing agency |
CvSU Main Campus Library |
| 041 0# - LANGUAGE CODE |
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| Language code of text/sound track or separate title |
eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.421 |
| Item number |
B19 2002 |
| 100 #0 - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Balitaan, Sherwin |
| Relator term |
author |
| 9 (RLIN) |
36250 |
| 245 10 - TITLE STATEMENT |
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| Title |
Wayside cafe / |
| Statement of responsibility, etc. |
by Sherwin Balitaan, Farida Macud and Ivy B. Bago. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
Indang, Cavite : |
| Date of publication, distribution, etc. |
2002. |
| Name of publisher, distributor, etc. |
Cavite State University- Main Campus, |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xx, 44 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
28 cm. |
| 336 ## - CONTENT TYPE |
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| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
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| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
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| Source |
rdacarrier |
| Carrier type term |
volume |
| 500 ## - GENERAL NOTE |
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| General note |
Enterprise Development Project (B.S.B.M.--Marketing) Cavite State University |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references. |
| 508 ## - CREATION/PRODUCTION CREDITS NOTE |
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| College and Department |
College of Economics, Management, and Development Studies (CEMDS) |
| 520 3# - SUMMARY, ETC. |
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| Summary, etc. |
BALITAAN, SHERWIN D., MACUD, FARIDA O., BAGO, IVY B. Wayside Café. An enterprise Development Project. Bachelor of Science in Business Management major in Marketing. Cavite State University, Indang, Cavite. April 2002. Adviser: Mrs. Marilou P. Garcia.<br/><br/>A study was conducted primarily to: 1) describe the marketing strategies of Wayside Café; 2) determine the profitability of operating a restaurant; 3) identify the problems encountered in the operation of restaurant; and 4) formulate feasible solutions to identify problems.<br/><br/>An entrepreneurial development project was conducted at the 394 Anabu II-A, Imus, Cavite from October 2001 February 2002.<br/><br/>The enterprise had an initial investment of P45,000.00. The said capital was used in procuring supplies and equipment, purchasing of raw materials and financing the operating expenses of the project. The project was operated as an enterprise covering the organization, production and financial areas of management.<br/><br/>The project was done daily except holidays and Sundays. The needed raw materials such as meat, vegetables, spices and other ingredients were procured from Imus Public Market. Foods were prepared as early as 5 A.M. Food preparation started with snacks in the morning, followed with rice and varied dishes for lunch. The dishes prepared were menudo, adobo and other Filipino dishes. During lunch time, the cook prepared afternoon snacks.<br/><br/>The enterprise offered daily snacks and lunch. Foods were priced on a per serving basis. Rice was sold at P5.00 per cup, viands at P5.00 per cup, viands at P25.00 per serving, vegetables at P15.00 and snacks at P15.00 to P20.00. All transactions were<br/>on cash basis only.<br/><br/>The business realized a total sales of P69,739.00 for the four and one-half month of operation. The highest sales was obtained in the 1* and 2" week due to the increase in the customer demand. The lowest sales was obtained in the 14 week and the last week of operation due to the holidays and special occasions.<br/><br/>A net loss of P1,476.54 and a return on investment (ROI) of -3.28 percent were obtained after a four and one-half month operation.<br/><br/>The project had fixed assets turnover and total assets turnover of 6.42 and 4.5 times, respectively, which indicate the ability of the business to generate sales relative to assets.<br/><br/>The major problems encountered by Wayside Café were lack of experiences tin managing a business and increasing prices of raw materials. To solve these problems, the owners implemented marketing strategies and add promotions to attract more customers. Moreover, other suppliers who sold raw materials at relatively cheaper prices were resorted to.<br/><br/>The success of this project will enable the students to establish similar enterprise. The project also provided training in the actual management of the business. The different management theories and principles were applied and practiced and business strategies relevant to the food business were developed. Thus, the experience gave them competitive advantage should they wish to be employed after graduation. Likewise, the value of teamwork and mutual interest to work together and to succeed in a business venture were realized. Moreover, the value of hard work and determination learned from this entrepreneurial project already served as a stable form of human investment which can be caused in the future employment.<br/> |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
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| Method of acquisition |
Submitted to the University Library |
| Date of acquisition |
05/04/2007 |
| Accession number |
EDP-122 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Entrepreneurial management |
| 9 (RLIN) |
36251 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
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| 9 (RLIN) |
1343 |
| Course or Program |
Bachelor of Science in Business Management |
| Major |
Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Macud, Farida |
| Relator term |
author |
| 9 (RLIN) |
36252 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Bago, Ivy B. |
| Relator term |
author |
| 9 (RLIN) |
36253 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Garcia, Marilou P. |
| Relator term |
adviser |
| 9 (RLIN) |
16980 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
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| Electronic File |
<a href="http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=5c385ce958ef96e5087c817bbb49e2d7">http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=5c385ce958ef96e5087c817bbb49e2d7</a> |
| Link text |
Click here to view thesis abstract and table of contents |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Theses / Manuscripts |
