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Exposure to online shopping sites students' buying behavior / by Roger A. Armeña.

By:

Armeña, Roger P [author]

Contributor(s):

Solis, Allan Robert C [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 2015. Cavite State University- Main Campus,Description: xi, 50 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

070.4 Ar5 2015

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Arts and Science (CAS)

Abstract: ARMENA, ROGER P. Exposure to Online Shopping Sites and Students' Buying Behavior. Undergraduate thesis. Bachelor of Arts in Mass Communication. Cavite State University Indang, Cavite. April 2015. Adviser: Professor Allan Robert C. Solis. The study aimed to present the Online Shopping Sites and Students' Buying Behavior at Cavite State University Indang, Cavite. Specifically, this study aimed to (1). determine the online shopping sites that were mostly preferred by the participants in purchasing products or services on the Internet. (2). determine the level of exposure of AB Journalism students to online shopping sites. (3). determine the students buying behavior to selected online shopping sites; and (4). determine the relationship between exposure to online shopping sites and students buying behavior to online shopping sites of AB Journalism Students of Cavite State University Main campus. The study was conducted at the College of Arts and Sciences, Cavite State University-Main campus from October 2014 to February 2015.Different methods were used in the study. It included gathering of data through conducting survey questionnaire, searching the internet for furthermore knowledge about the online shopping sites and going to the library for further research. Out of 100 participants, 63 of them visits Olx shopping site which they mostly prefer in purchasing products or services on the Internet, 36 of the participants have low exposure to online shopping sites in terms of times of visiting in a week, 75 of the participants were moderately exposed in terms of number of hours in a day, and 47 of the participants were low exposed in terms of number of times they had purchased.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	070.4 Ar5 2015 (Browse shelf(Opens below))		Link to resource	Room use only	T-6194		00010008

Thesis (AB Mass Communication) Cavite State University

Includes bibliographical references.

College of Arts and Science (CAS)

ARMENA, ROGER P. Exposure to Online Shopping Sites and Students' Buying Behavior. Undergraduate thesis. Bachelor of Arts in Mass Communication. Cavite State University Indang, Cavite. April 2015. Adviser: Professor Allan Robert C. Solis.

The study aimed to present the Online Shopping Sites and Students' Buying
Behavior at Cavite State University Indang, Cavite.
Specifically, this study aimed to (1). determine the online shopping sites that were mostly preferred by the participants in purchasing products or services on the Internet.
(2). determine the level of exposure of AB Journalism students to online shopping sites.
(3). determine the students buying behavior to selected online shopping sites; and (4). determine the relationship between exposure to online shopping sites and students buying behavior to online shopping sites of AB Journalism Students of Cavite State University Main campus.

The study was conducted at the College of Arts and Sciences, Cavite State University-Main campus from October 2014 to February 2015.Different methods were used in the study. It included gathering of data through conducting survey questionnaire, searching the internet for furthermore knowledge about the online shopping sites and going to the library for further research. Out of 100 participants, 63 of them visits Olx shopping site which they mostly prefer in purchasing products or services on the Internet, 36 of the participants have low exposure to online shopping sites in terms of times of visiting in a week, 75 of the participants were moderately exposed in terms of number of hours in a day, and 47 of the participants were low exposed in terms of number of times they had purchased.

Submitted copy to the University Library. 02/14/2017 T-6194