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Market structure and efficiency of excelsa and robusta varieties of coffee in Cavite / by Ariel C. Rollon.

By:

Rollon, Ariel C [author]

Contributor(s):

Rodrin, Luzviminda A [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : Don Severino Agricultural College, 1986.Description: 51 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

633.73 R64 1986

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Agriculture, Food, Environment and Natural Resources (CAFENR)

Abstract: ROLLON, ARIEL CREDO, Don Severino Agricultural College, April 1986. "Market Structure and Efficiency of Excelsa and Robusta Varieties of Coffee in Cavite". Adviser: Prof. Luzviminda A. Rodrin. Sixty coffee farmers and thirty market intermediaries from four selected towns of upland Cavite were used in this study to: 1) determine the marketing practices and cost of coffee farmers; 2) ascertain the relationship between farmers' marketing practices and income from coffee; 3) determine the market structure of Robusta and Excelsa varieties of coffee at the buyers level; 4) assess the efficiency of marketing Robusta and Excelsa varieties of coffee; and 5) identify problems in coffee marketing. The pre-sale practices involved hauling, drying, storage and delivery. Cost involved in the performance of pre-sale practices averaged at P5.57 per can. Seventy percent of the farmers sold their produce by pick-up method while the remaining 30 percent by the delivery method. In general, most farmers disposed of their products to the assemblers/wholesalers. The average marketing cost incurred by the farmers for the Excelsa and Robusta varieties was P6.69 per can. Statistical results showed that no significant relationship existed between the marketing practices employed and the income derived by the coffee farmers. The market structure was found to be slightly imperfect after evaluating the various dimensions of the coffee marketing system. Three types of middlemen were identified. They assemblers/wholesalers, wholesalers/millers and were wholesalers. Average gross margins obtained by each type of middleman were as follows: assembler/wholesalers, P4.24% wholesaler/millers, P2.79; and wholesaler, P2.81. The highest net margin was realized by the assembler/wholesalers followed by the wholesaler and the least by the wholesaler/millers. Market wastes and losses were estimated to be 1.0 to 2.5 kilograms per sack of milled coffee. Problems encountered at the producers' level were marketing tie-up with the specific buyer and low prices. At the middlemen's level, lack of capital was reported as the main problem. Common problems of both included the lack of standard unit of measurement and poor roads especially farm-to-market roads.

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Holdings ( 1 )
Title notes ( 4 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	633.73 R64 1986 (Browse shelf(Opens below))		Link to resource	Room use only	T-913		00001124

Thesis (BS in Agriculture Major in Agricultural Economics) Don Severino Agricultural College.

Includes bibliographical references.

College of Agriculture, Food, Environment and Natural Resources (CAFENR)

ROLLON, ARIEL CREDO, Don Severino Agricultural College, April 1986. "Market Structure and Efficiency of Excelsa and Robusta Varieties of Coffee in Cavite". Adviser: Prof. Luzviminda A. Rodrin.
Sixty coffee farmers and thirty market intermediaries from four selected towns of upland Cavite were used in this study to: 1) determine the marketing practices and cost of coffee farmers; 2) ascertain the relationship between farmers' marketing practices and income from coffee; 3) determine the market structure of Robusta and Excelsa varieties of coffee at the buyers level; 4) assess the efficiency of marketing Robusta and Excelsa varieties of coffee; and 5) identify problems in coffee marketing.
The pre-sale practices involved hauling, drying, storage and delivery. Cost involved in the performance of pre-sale practices averaged at P5.57 per can. Seventy percent of the farmers sold their produce by pick-up method while the remaining 30 percent by the delivery method. In general, most farmers disposed of their products to the assemblers/wholesalers. The average marketing cost incurred by the farmers for the Excelsa and Robusta varieties was P6.69 per can. Statistical results showed that no significant relationship existed between the marketing practices employed and the income derived by the coffee farmers. The market structure was found to be slightly imperfect after evaluating the various dimensions of the coffee marketing system. Three types of middlemen were identified. They assemblers/wholesalers, wholesalers/millers and were wholesalers.
Average gross margins obtained by each type of middleman were as follows: assembler/wholesalers, P4.24% wholesaler/millers, P2.79; and wholesaler, P2.81. The highest net margin was realized by the assembler/wholesalers followed by the wholesaler and the least by the wholesaler/millers. Market wastes and losses were estimated to be 1.0 to 2.5 kilograms per sack of milled coffee. Problems encountered at the producers' level were marketing tie-up with the specific buyer and low prices. At the middlemen's level, lack of capital was reported as the main problem. Common problems of both included the lack of standard unit of measurement and poor roads especially farm-to-market roads.