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Marketing : an introduction / Gary Armstrong, Philip Kotler.
Publication details: Upper Saddle River, N. J. : Prentice Hall, c2000. Edition: 5th edDescription: xxvii, 575p.+ : col. ill. ; 25 cmContent type:- text
- unmediated
- volume
- 013012771X
- HF5415 Ar5 2000
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Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | RUS HF5415 Ar5 2000 (Browse shelf(Opens below)) | Room use only | 27424 | 00020777 | |||
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Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415 Ar5 2000 (Browse shelf(Opens below)) | c2 | Available | 65027 | 00014326 |
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| RUS HF5387 H79 1994 Moral leadership in business / | RUS HF5387 J44 1993 Case studies in business ethics / | RUS HF5414 N31 2014 Visual social marketing for dummies / | RUS HF5415 Ar5 2000 Marketing : an introduction / | RUS HF5415 As7 1993 Marketing : principles and strategy / | RUS HF5415 Et9 1997 Marketing / | RUS HF5415 Et9 2001 Marketing / |
Glossary : p. G1 - G12.
References : p. N1 - N22. Includes bibliography and index.
65027 copy 2