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International marketing : consuming globally, thinking locally / Andrew McAuley.
Material type:
TextPublication details: Chichester, [West Sussex, England] : John Wiley, c2001.Description: x, 337 p. : ill. ; 23 cmISBN: - 0471897442 paper back
| Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
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Books
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Ladislao N. Diwa Memorial Library Room Use Section | 20050314 | HF1416 | Available | mma | 16208 |
Includes bibliographical references and index.