Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
Material type: TextPublication details: Upper Saddle River, N. J. : Prentice Hall International, c1997.Edition: 6th edDescription: xv, 672 p. : ill. (some col.) ; 25 cmISBN:- 013719501X
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 19991021 | HF5415.33 | Available | nejavier | 24969 |
Glossary: p. 647 - 657. Includes bibliographical references and index.