Marketing research : an aid to decision making / Alan T. Shao.
Material type: TextPublication details: Cincinnati, Ohio : South-Western College, c1999.Description: xix, 597p. : ill. ; 27 cmISBN:- 0538881925
- HF5415.2 Sh2 1999
Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | RUS HF5415.2 Sh2 1999 (Browse shelf(Opens below)) | Room use only | 15550 | 00018397 | |||
Books | Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415.2 Sh2 1999 (Browse shelf(Opens below)) | c2 | Available | 44237 | 00018396 |
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HF5415.2 C47 1988 Basic marketing research / | HF5415.2 D58 1994 Marketing research in a marketing environment / | HF5415.2 M29 1996 Marketing research : an applied orientation / | HF5415.2 Sh2 1999 Marketing research : an aid to decision making / | HF5415.3 En3 1995 Consumer behavior / | HF5415.3 En3 1995 Consumer behavior / | HF5415.3 Ep8 1991 A Training manual for development market research (DMR) investigators / |
Glossary : p. 576 - 585. Includes endnotes and index.
Donated by Ohio State University 11/23/2007 44237 copy 2