Marketing for hospitality and tourism / Philip Kotler.

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Material type: Text

TextPublication details: Upper Saddle River, N. J : Prentice Hall, c1999.Edition: 2nd edDescription: xv, 800 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Notes	Date due	Barcode
Books	Ladislao N. Diwa Memorial Library Reserve Section	Non-fiction	RUS HF5415 K84 1999 (Browse shelf(Opens below))		Room use only	9921		00019136

Glossary. : p. 769-781.

Includes bibliographical references.

01/10/2001 9921