Direct marketing management / Mary Lou Roberts, Paul D. Berger.
Material type: TextPublication details: Englewood Cliffs, N. J. : Prentice Hall, c1989.Description: xxii, 501 p. : ill. ; 24 cmISBN:- 013214784X
- HF5415.126 R54 1989
Item type | Current library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | HF5415.126 R54 1989 (Browse shelf(Opens below)) | Available | 8892 | 00019323 |
Includes bibliographies.
GIFT (William Barry Thompson) 03/02/1994 8892