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Consumer behavior / John C. Mowen, Michael Minor.
Material type:
TextPublication details: Upper Saddle River, N. J : Prentice Hall, c1998.Edition: 5th edDescription: xxi, 696 p. : ill. ; 26 cmISBN: - 0137371152
- HF5415.32 M87 1998
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Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | RUS HF5415.32 M87 1998 (Browse shelf(Opens below)) | Room use only | 40236 | 00020500 | |||
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Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415.32 M87 1998 (Browse shelf(Opens below)) | c2 | Available | 48574 | 00020499 |
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| HF5415.32 H85 2004 Consumer behavior / | HF5415.32 L92 1993 Consumer behavior : concepts and applications / | HF5415.32 L92 1993 Consumer behavior : concepts and applications / | HF5415.32 M87 1998 Consumer behavior / | HF5415.33 Sch3 1991 Consumer behavior / | HF5415.33 U6H31 1998 Consumer behavior : building marketing strategy / | HF5415.33 U6H31 2001 Consumer behavior : building marketing strategy / |
Includes bibliographical references and index.
Donated by Ohio State University 11/23/2007 48574 copy 2