Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Singapore : Pearson Education, c2004.Edition: 10th edDescription: xxiv, 661 p. : ill. ; 28 cmISBN:- 9812471553
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20100316 | HF5415 | Available | apd | 71858 |
Glossary : p. G1 - G11. Includes references and index.