Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
Material type: TextPublication details: Australia : South-Western Pub., c2004.Edition: 7th edDescription: xxxviii, 774p. : col. ill. ; 29 cmISBN:- 032414788
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20071123 | HF5415 | Available | mma | 56193 |
Includes index.