Fishbutido / by Jane Josephine V. Cartagena, Rose Anne Joy S. Naul and Wendel S. Solangon.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2019.Description: xviii, 76 pages : illustrations ; cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658.8 C21 2019
Online resources: Production credits:
  • College of Economics, Management and Development Studies (CEMDS), Department of Management
Abstract: CARTAGENA, JANE JOSEPHINE V., NAIJL, ROSE ANNE JOy S., SOLANGON, WENDEL S., FISIFIBUTIDO. Enterprise Development Project. Bachelor of Science in Business Management major in Marketing Management. Cavite State University, Indang, Cavite. January 2019. Adviser: Tania Marie P. Melo. Fishbutido was an enterprise development project operated for 88 days from February 19 to May 19 2018 at Imus, Cavite. The enterprise aimed to apply the gained knowledge and skills in Business Management through actual business undertaking. Specially it aimed to determine the profitability of selling embutido a processed food product; describe the strategies in marketing embutido; and identify the problems encountered in the business and suggest feasible solutions to the problems identified. The business was in the form of partnership. The initial capital investment of the business was P 30,000 equally contributed by each member of the group. Fishbutido offered two different flavors which is plain and spicy. Different strategies in production and marketing were determined and applied during the conduct of the business such as advertising through social media specifically Facebook and distributing flyers. For the 88 days operation, the enterprise generated, total sales of 1)77,230.00. After deducting the operating expense, a net income of P23, 191.91 was generated.
List(s) this item appears in: Theses 2022
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Item type Current library Collection Call number Materials specified URL Status Notes Date due Barcode
Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 658.8 C21 2019 (Browse shelf(Opens below)) Link to resource Room use only EDP-586 00079444

Entrepreneurial Development Project (Bachelor of Science in Business Management Major in Marketing Management) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies (CEMDS), Department of Management

CARTAGENA, JANE JOSEPHINE V., NAIJL, ROSE ANNE JOy S., SOLANGON, WENDEL S., FISIFIBUTIDO. Enterprise Development Project. Bachelor of Science in Business Management major in Marketing Management. Cavite State University, Indang, Cavite. January 2019. Adviser: Tania Marie P. Melo.
Fishbutido was an enterprise development project operated for 88 days from February 19 to May 19 2018 at Imus, Cavite. The enterprise aimed to apply the gained knowledge and skills in Business Management through actual business undertaking. Specially it aimed to determine the profitability of selling embutido a processed food product; describe the strategies in marketing embutido; and identify the problems encountered in the business and suggest feasible solutions to the problems identified. The business was in the form of partnership. The initial capital investment of the business was P 30,000 equally contributed by each member of the group. Fishbutido offered two different flavors which is plain and spicy.
Different strategies in production and marketing were determined and applied during the conduct of the business such as advertising through social media specifically Facebook and distributing flyers. For the 88 days operation, the enterprise generated, total sales of 1)77,230.00. After deducting the operating expense, a net income of P23, 191.91 was generated.

Submitted to the University Library April 04, 2019 EDP-586

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