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Business communication : building critical skills / Kitty O. Locker, Stephen Kyo Kaczmarek.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York, NY : McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., c2014Edition: Sixth editionDescription: xxxvii, 545 pages : color illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781259060670 (paperback)
Subject(s): LOC classification:
  • HF5718 L79 2014
Contents:
Unit 1 Building Blocks for Effective Messages -- Business Communication, Management, and Success -- Adapting Your Message to Your Audience --Communicating Across Cultures -- Planning, Writing, and Revising -- Designing Documents, Slides, and Screens -- Creating Goodwill --: You-Attitude --Positive Emphasis -- Reader Benefits -- Letters, Memos, and E-Mail Messages -- Formats for Letters and Memos -- Informative and Positive Messages -- Negative Messages -- Persuasive Messages -- E-mail Messages, Web Writing, and Technology -- Polishing Your Writing -- Editing for Grammar and Punctuation -- Choosing the Right Word -- Revising Sentences and Paragraphs -- Interpersonal Communication -- Listening -- Working and Writing in Teams -- Planning, Conducting, and Recording Meetings --: Making Oral Presentations -- Research, Reports, and Visuals -- Proposals and Progress Reports -- Finding, Analyzing, and Documenting Information -- Short Reports -- Long Reports -- Using Visuals -- Job Hunting -- Researching Jobs --REsumEs -- Job Application Letters -- Job Interviews -- Follow-Up Letters and Calls and Job Offers
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Holdings
Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Reserve Section Non-fiction RUS HF5718 L79 2014 (Browse shelf(Opens below)) Room use only 76406 00077980

Includes bibliographical references (pages 528-534) and index.

Unit 1 Building Blocks for Effective Messages -- Business Communication, Management, and Success -- Adapting Your Message to Your Audience --Communicating Across Cultures -- Planning, Writing, and Revising -- Designing Documents, Slides, and Screens -- Creating Goodwill --: You-Attitude --Positive Emphasis -- Reader Benefits -- Letters, Memos, and E-Mail Messages -- Formats for Letters and Memos -- Informative and Positive Messages -- Negative Messages -- Persuasive Messages -- E-mail Messages, Web Writing, and Technology -- Polishing Your Writing -- Editing for Grammar and Punctuation -- Choosing the Right Word -- Revising Sentences and Paragraphs -- Interpersonal Communication -- Listening -- Working and Writing in Teams -- Planning, Conducting, and Recording Meetings --: Making Oral Presentations -- Research, Reports, and Visuals -- Proposals and Progress Reports -- Finding, Analyzing, and Documenting Information -- Short Reports -- Long Reports -- Using Visuals -- Job Hunting -- Researching Jobs --REsumEs -- Job Application Letters -- Job Interviews -- Follow-Up Letters and Calls and Job Offers

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