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Marketing management : Philip Kotler. analysis, planning, implementation, and control /

By: Material type: TextTextSeries: The Prentice Hall International series in marketingPublication details: Upper Saddle River, N. J. : Prentice Hall, c2000.Edition: Millenium edDescription: xxxii, 718 p. ; 26 cmISBN:
  • 0130122173
Subject(s):
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Holdings
Item type Current library Collection Call number Materials specified Vol info Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Room Use Section 20060120 HF5415.13 Available apd 21030

Includes bibliographical references.

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