Golden dairy general merchandise / by Dorothy P. Anzaldo.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : 1999. Cavite State University- Main Campus,Description: 13 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658  An9d 1999
Online resources: Production credits:
  • College of Economics, Management, and Development Studies (CEMDS)
Abstract: ANZALDO, DOROTHY P. "GOLDEN DAIRY GENERAL MERCHANDISE," Field Study. Bachelor of Science in Business Management (BSBM) major in Marketing. Cavite State University. May 1998. Adviser: Mr. Florindo C. Eagan. A field study was conducted at the Golden Dairy General Merchandise located at Plaza Mabini Extension, Balayan, Batangas to provide the student the opportunity to apply the management theories and principles she has learned into actual work situations in a business operation. Gathering of data was done through observations and actual participation in the firm's activities and through personal interviews with the manager of Golden Dairy General Merchandise. Golden Dairy General Merchandise is a sole proprietor type of business. It offers different products consisting of grocery and household items. It was engaged in both wholesaling and retailing business. The products sold came from various suppliers. Its customers were the various retailers in the different towns of Batangas. Among the problems encountered by the business were delayed payments of its customers, delayed delivery of products by its suppliers, wrong product delivery and wrong Price tags on the products. The author performed various activities in the firm which helped her learn the ins and outs of this merchandising business. While conducting the study, she found it difficult to familiarize herself with the different products and their respective prices.
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Item type Current library Collection Call number Materials specified URL Status Notes Date due Barcode
Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 658 An9d 1999 (Browse shelf(Opens below)) Link to resource Room use only FS-37 00005902

Field study (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

ANZALDO, DOROTHY P. "GOLDEN DAIRY GENERAL MERCHANDISE," Field Study. Bachelor of Science in Business Management (BSBM) major in Marketing. Cavite State University. May 1998. Adviser: Mr. Florindo C. Eagan.
A field study was conducted at the Golden Dairy General Merchandise located at Plaza Mabini Extension, Balayan, Batangas to provide the student the opportunity to apply the management theories and principles she has learned into actual work situations in a business operation. Gathering of data was done through observations and actual participation in the firm's activities and through personal interviews with the manager of Golden Dairy General Merchandise. Golden Dairy General Merchandise is a sole proprietor type of business. It offers different products consisting of grocery and household items. It was engaged in both wholesaling and retailing business. The products sold came from various suppliers. Its customers were the various retailers in the different towns of Batangas. Among the problems encountered by the business were delayed payments of its customers, delayed delivery of products by its suppliers, wrong product delivery and wrong Price tags on the products. The author performed various activities in the firm which helped her learn the ins and outs of this merchandising business. While conducting the study, she found it difficult to familiarize herself with the different products and their respective prices.

Submitted to the University Library 07/18/2007 FS-37

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