Distribution management / Marife Agustin-Acierto, Gilfred Abad Acierto.
Material type:
TextLanguage: English Publication details: Intramuros Manila : Unlimited Books Library Services & Publishing Inc., c2019.Description: x, 264 pages ; 25 cmContent type: - text
- unmediated
- volume
- 9786214270514
- HF5415.15 Ac4 2019
| Item type | Current library | Collection | Call number | Materials specified | URL | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
Books
|
Ladislao N. Diwa Memorial Library Filipiniana Section | Non-fiction | F RUS HF5415.15 Ac4 2019 (Browse shelf(Opens below)) | Link to resource | Room use only | 78328 | 00079978 |
Includes bibliographical references.
Preface -- Chapter 1: Introduction -- Chapter 2: Emergence of marketing channels -- Chapter 3: Components of marketing channels -- Chapter 4: Channel management -- Chapter 5: Marketing channel -- Chapter 6: Designing marketing channels -- Chapter 7: Selecting channel partners -- Chapter 8: Evaluating channel member performance -- Chapter 9: Context of channel management and distribution -- Bibliography.
Fund 164 Reader's Knowledge Bookstore Purchased 11/19/2020 78328 PNR PHP 517.50 2020-10-371D 2020-1-0318
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