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The Beg of Beans Coffee Shop & Bakery, Tagaytay City / by Rochelle I. Ambon.

By:

Ambon, Rochelle I [author]

Contributor(s):

Noceda, Rowena R [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 2004. Cavite State University- Main Campus,Description: xi, 68 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

658.8 Am1 2004

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Economics, Management, and Development Studies (CEMDS)

Abstract: AMBON, ROCHELLE IMPERIAL. The Bag of Beans, Coffee Shop and Bakery. Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University, Indang, Cavite. April 2004. Adviser: Ms. Rowena R. Noceda. A field study was conducted at The Bag of Beans Coffee Shop and Bakery at Mendez Crossing, Tagaytay City from November 10, 2003 to January 27, 2004. The main objective of the study was to apply the knowledge learned from the classroom to actual business operations. It also aimed to discuss the organization, management policies and practices of the firm, describe the marketing aspects of the firm, identify problems encountered and recommend feasible solutions. Data were gathered from the files and records of the firm. Additional information were gathered through observations, first-hand experiences, and personal interviews with the employees and manager of the firm. The study presented some information about the firm's history, organization and management, and marketing activities. The trainee's experiences were also presented. The Bag of Beans offers different food and beverages items such as coffee, pies, breads, cookies, and pasta. It also sells coffee beans and fruit jams, chocolate made of cacao seeds, fruits and vegetables. The business also offers some international dishes. The firm encountered some problems in its operations. There were instances wherein waiters got wrong orders from customer. In order to solve its problems, the firm should provide orientation and more trainings for the production crew to avoid delays in food preparation. It is also recommended that the firm should identify its promotional campaign to attract more customers.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	658.8 Am1 2004 (Browse shelf(Opens below))		Link to resource	Room use only	FS-268		00006081

Field study (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

AMBON, ROCHELLE IMPERIAL. The Bag of Beans, Coffee Shop and Bakery. Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University, Indang, Cavite. April 2004. Adviser: Ms. Rowena R. Noceda.

A field study was conducted at The Bag of Beans Coffee Shop and Bakery at Mendez Crossing, Tagaytay City from November 10, 2003 to January 27, 2004. The main objective of the study was to apply the knowledge learned from the classroom to actual business operations. It also aimed to discuss the organization, management policies and practices of the firm, describe the marketing aspects of the firm, identify problems encountered and recommend feasible solutions. Data were gathered from the files and records of the firm. Additional information were gathered through observations, first-hand experiences, and personal interviews with the employees and manager of the firm. The study presented some information about the firm's history, organization and management, and marketing activities. The trainee's experiences were also presented. The Bag of Beans offers different food and beverages items such as coffee, pies, breads, cookies, and pasta. It also sells coffee beans and fruit jams, chocolate made of cacao seeds, fruits and vegetables. The business also offers some international dishes. The firm encountered some problems in its operations. There were instances wherein waiters got wrong orders from customer. In order to solve its problems, the firm should provide orientation and more trainings for the production crew to avoid delays in food preparation. It is also recommended that the firm should identify its promotional campaign to attract more
customers.

Submitted to the University Library 07/18/2007 FS-268