Soy Ammy. / by Edwin M. Catuira Jr., Lars Ariel M. Peñalba and Joaida O. Velasco.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2015.Description: xxi, 71 pages : 28 cm. illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 338  C29 2014
Online resources: Production credits:
  • College of Economics, Management, and Development Studies (CEMDS)
Abstract: CATUIRA, EDWIN M. JR., PESTALBA, LARS ARIEL M.,VELASCO, JOAIDA 0., Soyammy. Entrepreneurial Development Project. Bachelor of Science in Business Management, major in Marketing Management. Cavite State University, Indang, Cavite. April 2014. Adviser: Prof Maria Corazon A. Buena. A three- month entrepreneurial development project was conducted in Cavite State University in Indang, Cavite from November 12, 2013 to January 30, 2014. The project aimed to determine the capability of the students in applying their gained knowledge, skills and theories in business management to the actual business operation. Specifically, it aimed to: 1. develop marketing strategies for flavored tali°, tofu fries, soymilk, soymilk shake as their start up products; 2. determine the profitability of producing innovative products and develop marketing strategies; 3. identify the problems encountered in the production and marketing of products and recommend workable solutions for the identified problems. The operation and responsibilities of the project was equally shared and performed by the entrepreneurs. The project covered the functional management areas such as planning, organization, controlling, leading, production, marketing and finance. The activities and operations of these functional areas were performed by the entrepreneurs under a partnership type of ownership. Through this project, the students were able to apply their knowledge, skills and techniques in business operation. By conducting this project, the entrepreneurs gained knowledge and skills in actual business operation such as, implementation of business strategies, decision making, organizing and customer relations. Data and other information pertaining to entrepreneurial development project were gathered through actual experiences, operations and observations. A starting capital of P30,000.00 which was equally shared by the entrepreneurs was utilized in the business. In the operation of the business, the entrepreneurs encountered problems on inaccessibility of the location of the business, the far distance of the production area to the store, and satisfy the ever-changing demands of the customers. For the three-month period, the enterprise generated a total sales of P137,145.00; cost of food sales amounting to P79,283.90; and gross income of P57,862.10. After deducting the total operating expense, a net income of P37,293.43 was earned from the operations.
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Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 338 C29 2014 (Browse shelf(Opens below)) Link to resource Room use only EDP-310 00009168

Enterprise Development Project ( Business Management -- Marketing Management ) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

CATUIRA, EDWIN M. JR., PESTALBA, LARS ARIEL M.,VELASCO, JOAIDA 0., Soyammy. Entrepreneurial Development Project. Bachelor of Science in Business Management, major in Marketing Management. Cavite State University, Indang, Cavite. April 2014. Adviser: Prof Maria Corazon A. Buena.

A three- month entrepreneurial development project was conducted in Cavite State University in Indang, Cavite from November 12, 2013 to January 30, 2014. The project aimed to determine the capability of the students in applying their gained knowledge, skills and theories in business management to the actual business operation. Specifically, it aimed to: 1. develop marketing strategies for flavored tali°, tofu fries, soymilk, soymilk shake as their start up products; 2. determine the profitability of producing innovative products and develop marketing strategies; 3. identify the problems encountered in the production and marketing of products and recommend workable solutions for the identified problems. The operation and responsibilities of the project was equally shared and performed by the entrepreneurs. The project covered the functional management areas such as planning, organization, controlling, leading, production, marketing and finance. The activities and operations of these functional areas were performed by the entrepreneurs under a partnership type of ownership. Through this project, the students were able to apply their knowledge, skills and techniques in business operation. By conducting this project, the entrepreneurs gained knowledge and skills in actual business operation such as, implementation of business strategies, decision making, organizing and customer relations. Data and other information pertaining to entrepreneurial development project were gathered through actual experiences, operations and observations.

A starting capital of P30,000.00 which was equally shared by the entrepreneurs was utilized in the business. In the operation of the business, the entrepreneurs encountered problems on inaccessibility of the location of the business, the far distance of the production area to the store, and satisfy the ever-changing demands of the customers. For the three-month period, the enterprise generated a total sales of P137,145.00; cost of food sales amounting to P79,283.90; and gross income of P57,862.10. After deducting the total operating expense, a net income of P37,293.43 was earned from the operations.

Submitted copy to the University Library. 03/09/2015 EDP-310

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