Strategic management / Natalia Davies.
Material type: TextLanguage: English Series: Textbook seriesPublication details: New York, NY : Larsen & Keller, c2019.Description: vii, 188 pages : illustrations (some color) ; 27 cmContent type:- text
- unmediated
- volume
- 9781641720526 (paperback)
- HD30.28 D28 2019
Item type | Current library | Collection | Call number | Materials specified | URL | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Reserve Section | Non-fiction | RUS HD30.28 D28 2019 (Browse shelf(Opens below)) | Link to resource | Room use only | 79163 | 00080742 |
Includes bibliographical references and index.
Introduction to strategic management -- Strategy practices -- Strategy: levels and approaches -- Strategic, financial management -- Managing organizational performance -- Strategic human resource management --
Corporate governance and social responsibility.
"Strategic management is n important area of management. It involves the development and implication of the goals and objectives of the management by considering the availability of resources and an assessment of the external and internal environments of the organization. Strategic management provides a guide to the operations of an enterprise. A focus on competition, cost, and customers underlies the development of strategic management. Some of the conceptual frameworks in this field are SWOT analysis, experience curve, competitive advantage, corporate strategy and portfolio theory, etc. This textbook is a valuable compilation of topics, ranging from the basic to the most complex theories and principles of strategic management. It provides comprehensive insights into this field. Coherent flow of topics, student friendly language and extensive use of examples make this book an invaluable source of knowledge."--Back cover
Fund 164 Creative Mind Books Center Purchased 01/08/2021 79163 pnr PHP 3,840.00 2020-12-513B 2021-1-0046