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Benchmarking market performance of motorcycle industry in Cavite, Philippines / Rellie Nicky S. Natividad.

By:

Natividad, Rellie Nicky S [author]

Contributor(s):

Rupido, Roderick M [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2011Description: 41 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

388.34 N21 2011

Online resources:

Click here to view the Abstract and Table of Contents

Production credits:

College of Economics, Management and Development Studies. (CEMDS)

Abstract: NATIVIDAD, RELLIE NICKY. Benchmarking the Market Performance of the Motorcycle Industry in Cavite, Philippines. B.S. Thesis. Bachelor of Science in Business Management, Major in Marketing. Cavite State University. lndang, Cavite. April 2011. Benchmarking refers to the process of comparing the performance of an organization with a standard. This study will apply one of the benchmarking techniques available, which is the Data Envelopment Analysis (DEA). DEA is a ﬁonﬁer method on linear programming techniques for assessing the organizations comparative eﬂiciencies. This study uses DEA benchmarking method to determine efﬁciency measures of 54 motorcycle shops in Cavite. Next, the study describes the status of motorcycle industry in Cavite, the business proﬁle and its selling practices. The study also determined the ﬁoutiers among motorcycle shops in Cavite. Then the data from each motorcycle shops were deﬁned and computed and the observed outcomes are analyzed. Market performance of motorcycle industry was also discussed in the study as well as the problems encountered by the managers in the operation of their businesses. The study also covers the determination of the efﬁcient and inefﬁcient motorcycle shops as well as well evaluation 0f the relationship of inputs (years of operation, number of employees, discount, hours of operation, downpayment and manager’s experience),to the output( estimated motorcycle sold per month). Finally, the conclusions are presented.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	388.34 N21 2011 (Browse shelf(Opens below))		Link to resource	Room use only	T-4427		00071138

Thesis (Bachelor of Science in Business Management--Marketing) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies. (CEMDS)

NATIVIDAD, RELLIE NICKY. Benchmarking the Market Performance of the Motorcycle Industry in Cavite, Philippines. B.S. Thesis. Bachelor of Science in Business Management, Major in Marketing. Cavite State University. lndang, Cavite. April 2011.
Benchmarking refers to the process of comparing the performance of an organization with a standard. This study will apply one of the benchmarking techniques available, which is the Data Envelopment Analysis (DEA). DEA is a ﬁonﬁer method on linear programming techniques for assessing the organizations comparative eﬂiciencies.
This study uses DEA benchmarking method to determine efﬁciency measures of 54 motorcycle shops in Cavite. Next, the study describes the status of motorcycle industry in Cavite, the business proﬁle and its selling practices. The study also determined the ﬁoutiers among motorcycle shops in Cavite.
Then the data from each motorcycle shops were deﬁned and computed and the observed outcomes are analyzed. Market performance of motorcycle industry was also discussed in the study as well as the problems encountered by the managers in the operation of their businesses. The study also covers the determination of the efﬁcient and inefﬁcient motorcycle shops as well as well evaluation 0f the relationship of inputs (years of operation, number of employees, discount, hours of operation, downpayment and manager’s experience),to the output( estimated motorcycle sold per month). Finally, the conclusions are presented.

Submitted to the University Library 06/06/2011 T-4427