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Philharbor Ferries and Port Services, Inc. Alabang, Muntinlupa City / by Jocelyn M. Camañag.

By:

Camañag, Jocelyn M [author]

Contributor(s):

Nolasco, Myrachael S [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 2008. Cavite State University- Main Campus,Description: xiii, 78 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

387.1 C14 2008

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Economics, Management, and Development Studies (CEMDS)

Abstract: CAMANAG, JOCELYN MAYORGA. Philharbor Ferries and Port Services, Inc. Undergraduate Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University. Indang, Cavite. April 2008. Adviser: Prof. Myrachael Nolasco A field study was conducted at Philharbor Ferries and Port Services, Inc. (PFPSI, Inc.) located at 7B Mapfre Corporate Center Building, Acacia Avenue, Madrigal Business Park, Ayala Alabang, Muntinlupa City from November 26, 2007 to February 22, 2008. It aimed to expose the student to the real world of business through actual participation in the operations of the firm, describe the organization and management, operations, marketing strategies, identify the problems encountered by the firm and recommend feasible solutions. The necessary data were gathered through observations and personal interviews with employees from the different departments. In addition, other documents were obtained from the company manuals and records and its website (http://www. philharbor.com.ph/). Philharbor is a domestic shipping company created by Mr. Christopher and Mrs. Mary Ann Pastrana on November 29, 2002 that provides RORO services with a commitment to serve the public through efficient, safe and cost-effective vessels plying the Philippines National Nautical Highways. Philharbor has nine vessels plying the Matnog — Dapdap route, Liloan — Lipata route and Roxas — Caticlan route. The author was assigned in the marketing department doing phone calls, sending fax messages and assisting the marketing officer during the Christmas program; in the Information System Management Services (ISMS) department, doing computer works; and Human Resource department, assisting the applicants, giving examinations and posting SSS contributions of employees. In conducting the study, the author encountered some financial problems. Computer facilities were limited for her to accomplish her assigned tasks in the office.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	387.1 C14 2008 (Browse shelf(Opens below))		Link to resource	Room use only	FS-321		00007430

Field Study (BSBM - - Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

CAMANAG, JOCELYN MAYORGA. Philharbor Ferries and Port Services, Inc. Undergraduate Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University. Indang, Cavite. April 2008. Adviser: Prof. Myrachael Nolasco

A field study was conducted at Philharbor Ferries and Port Services, Inc. (PFPSI, Inc.) located at 7B Mapfre Corporate Center Building, Acacia Avenue, Madrigal Business Park, Ayala Alabang, Muntinlupa City from November 26, 2007 to February 22, 2008. It aimed to expose the student to the real world of business through actual participation in the operations of the firm, describe the organization and management, operations, marketing strategies, identify the problems encountered by the firm and recommend feasible solutions.

The necessary data were gathered through observations and personal interviews with employees from the different departments. In addition, other documents were obtained from the company manuals and records and its website (http://www. philharbor.com.ph/).

Philharbor is a domestic shipping company created by Mr. Christopher and Mrs. Mary Ann Pastrana on November 29, 2002 that provides RORO services with a commitment to serve the public through efficient, safe and cost-effective vessels plying the Philippines National Nautical Highways. Philharbor has nine vessels plying the Matnog — Dapdap route, Liloan — Lipata route and Roxas — Caticlan route.

The author was assigned in the marketing department doing phone calls, sending fax messages and assisting the marketing officer during the Christmas program; in the Information System Management Services (ISMS) department, doing computer works; and Human Resource department, assisting the applicants, giving examinations and posting SSS contributions of employees.

In conducting the study, the author encountered some financial problems. Computer facilities were limited for her to accomplish her assigned tasks in the office.

Submitted to the University Library 08/05/2008 FS-321